Acoustic + architectural finishes

Add

beauty

to your space

Find the perfect products for your next
project and impress your clients

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Featured Products

Acoustic Foam
pinta
Premium acoustic solutions. Class-A fire rated Willtec foam, cintered glass panels, monolithic plaster, expanded metal ceilings. Custom and off-the-shelf products.

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Specialty Wood
Madrid
Beautifully crafted wood elements for walls and ceilings. California company specializing in curved plywood, linear, grille, open cell, and acoustical reflectors.

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Polycarbonite
Moxie Surfaces
Eye catching honeycomb composites; light weight and easily customized. Unique, light transmitting panels for interior and exterior. Acoustic options available.

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Acoustic Wood Fiber
Cardinal
Durable wood fiber panels; an economical acoustic solution. Custom shapes and colors available to add flair to your next acoustic project.

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Plaster Ceilings
Above View
Classic ornamental plaster ceiling tiles. Choose from over 80 unique designs ranging from contemporary to traditional. Acoustic options available.

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Digital Vinyl Walls
Gravity
Quality digital wallcoverings. Use one of a broad collection of attractive designs or your own digital images. Adds interest to any room! Available in a window cling and non-PVC version as well.

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Wood Veneer
SanFoot
Stunning real wood veneer for direct to drywall applications. Natural beauty combines with practical hard wearing finishes. A thinner profile is sustainable, easy to install, and curves effortlessly.

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Panelized Wood
Stacked Wood Walls
Appealing decorative wood wall accents. Wood is a unique material, adding a complex and warm effect to any space. Panelized and easy to install; budget and environmentally friendly for all types of spaces.

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Acoustic Polyester
EcoCore Colours
Attractive polyester, felt-like acoustic panels. Comes in a variety of beautiful colors and can be cut into custom shapes for baffles, clouds, wall panels, desk partitions, etc. Economical and vibrant.

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Industrial Noise Control
Sound Seal Industrial
High quality, flexible noise control materials for industrial, construction, and residential projects. Sound curtains and enclosures are available for interior and exterior applications.

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West General is a passionate representative and distributor of architectural finishes and acoustic materials. We know that real people live, work, play, and inhabit the spaces that designers envision for their clients. This is a place where focused people consistently deliver the extraordinary.

completing projects all across
‍Northern California + Reno

1.3k+

45

22

projects completed

YEARS in business

Product LINES

TESTIMONIALS

Hear from our clients

"Client A: You start out as a client and end up as a friend. Even though we asked for changes during construction, their attitude was always focused on getting us what we wanted while keeping the project on budget and on time."
"Client B: You start out as a client and end up as a friend. Even though we asked for changes during construction, their attitude was always focused on getting us what we wanted while keeping the project on budget and on time."
"Client C: You start out as a client and end up as a friend. Even though we asked for changes during construction, their attitude was always focused on getting us what we wanted while keeping the project on budget and on time."

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Our territory includes Northern California and Northern Nevada

“In challenging times, there is nothing more important than being nimble: being open to a pivot,
actively seeking out ways to innovate and change to meet the demands.”

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